The first solution released under our Compliance suite is a project for the DAAC to enable compliance with Canadian election transparency requirements. Lovingly titled the "Political Ad Icon" this program is based on the existing "AdChoices" program running in the US and Canada.
Provide transparency for your political ads to keep the regulators from coming down on you. Nobody wants that!
Using the Political Ad Icon keeps the familiar look and feel of the AdChoices program, making it easy for consumers to recognize.
Forward Compliance makes it a snap to build and deploy icons for your ad campaigns. Our interface is designed to work the way you do.
Deploying the Political Ad Icon is the same as deploying the AdChoices icon for your advertisments. You're already doing that so this should be easy.
Compliance is only as good as the proof you are complying with the regulations. Forward Compliance keeps a robust, searchable record of all impressions and associated actions.
